Comments on: Finally, I understand Facebook: It’s a game that makes you feel loved

By: Understanding Facebook, the FarmVille phenomenon and the future of social gaming | Customer Experience Labs

Wed, 24 Feb 2010 17:16:03 +0000

[...] Hunicke did a great speech at lift08 about Facebook as a game that makes you feel loved. A new perspective that helps to understand the dynamics and motivation to join and use Facebook. [...]

By: robin hunicke

robin hunicke — Fri, 07 Mar 2008 11:59:48 +0000

[...] of issues. Among them developing countries and their use of tech to advance their liveswww.vadnu.comFinally, I understand Facebook: It??s a game that makes you feel loved I have an account on Facebook for quite a while now but I actually don??t use it a lot. The main [...]

By: LIFT08 - Robin Hunicke, games design and the future of design | futuramb blog

Mon, 25 Feb 2008 16:59:09 +0000

[...] One of the best presentations of Lift08 was by Robin Hunicke, a games designer at Electronic Arts. A wonderful speech with similarly wonderful hand drawn sketches on the slides. One of her main points was to explain an important point with game design – to set the player in focus and make him or her achieve things and feel important. She then expanded on this and explained why i e Facebook in this sense was a game that made you feel like you lived a fun life with a lot of friends who you recognize you. (See Bernhard Schindlholzer’s blog post on the subject) [...]